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Online Media Strategy    
   

Media Planning & Buying Traffic To Your Site

The Metrics of Success! With over ten years of online advertising experience, GTI’s seasoned professionals understand what it takes to create a successful media plan. We work directly with your internal team learning what’s been done in the past and about the direction for the future. Depending upon your medium whether retail or lead generation, we develop a combination of strategies that may include
  • Pay Per Click Advertising
  • Online Banner Advertising
  • E-mail Marketing
  • Resource Site Distribution
Our unique contacts within the industry give us strong buying power with discounts that we pass on to our clients.

Understanding the metrics of success. In order to improve and optimize a media plan we encourage our clients to use a third party ad tracking software. We are certified in Double Click, Urchin, Web Trends and Hit Box, all of which allows us to take existing campaigns that our clients are running, step in, analyze and provide recommendations for improvement.

Urchin screen shot:

GTI Promotion

Hit Box screen shot:

GTI Promotion

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MEDIA PLANNING,
BUYING TRAFFIC
PPC, PAID PLACEMENT
BANNER ADS
ONLINE TRACKING
& REPORTING
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